Glenfiddich Virtual Distillery Tour | Experiential | Creative Lead
The Journey into the Mind of a Master is a virtual distillery tour based inside the mind of Glenfiddich’s Master Distiller, Brian Kinsman. Viewers follow a charismatic tour guide around Kinsman’s imagination, learning how Glenfiddich is made as well as running into other unexpected obstacles along the way.
We mixed production techniques never before combined to create a piece of content that has engaged the new generation of whisky drinker in global travel retail, in-store, and online, alerting them to Glenfiddich's credentials as master of craft and innovation.